Shoestring has completed a rebranding project for the Society for Nonprofits, complete with a full makeover of the beloved Nonprofit World magazine.
The rebranding included a revamping of the nonprofit’s logo and a shortening of its name (formerly “The Society for Nonprofit Organizations”). The launch of the new logo and tagline corresponds with the organization’s 30th anniversary. The new tagline, “Advancing the nonprofit world together,” will mark the occasion by adding “for 30 years.”
With a long history and more than 6,000 members, the Society for Nonprofits is one of the oldest and largest nonprofit management support organizations in the country.
1 comment
Jason Chmura
Mar 1, 2013
I can’t thank Shoestring enough for all of their hard work and attention to detail. We love our new look, and the feedback from our members has been overwhelmingly positive. From top to bottom, Shoestring found creative ways to borrow elements from our past and weave them into a new package that is fresh while still recognizable as the Society. Their passion and knowledge of the nonprofit sector is obvious, and I don’t think we could have found a better fit to help us celebrate our 30th anniversary.
Sincerely,
Jason Chmura
Membership Director, Society for Nonprofits