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A New Look for Nonprofit World Magazine

A New Look for Nonprofit World Magazine Not only did the Society for Nonprofits turn to SHOESTRING (the nonprofit’s agency) when it came time for a new logo — they completed their new look with us redesigning their beloved Nonprofit World magazine.  →

Skyler’s Gift Foundation: Branding a New Nonprofit Cause

Skyler’s Gift Foundation: Branding a New Nonprofit Cause Tiffany and Stephen Bowen (an NFL player with the Washington Redskins) hired SHOESTRING to help aid in the launch of their new nonprofit endeavor. Services have included branding, messaging, website development, mission & vision development, and public relations. The Bowens  →

Haiti: 2 Years Later (Report for Salesian Missions)

HaitiReport_400 As the public relations agency of record for Salesian Missions, SHOESTRING has been leading communications efforts for this international aid and development nonprofit. In the days, months and years following the Haiti earthquake, Shoestring worked on crisis communication and media  →

Nonprofit Rebranding Success

Nonprofit Rebranding Success The United Warrior Survivor Foundation becomes ‘Special Ops Survivors‘ after a comprehensive 10-month rebranding and strategic branding initiative, led by SHOESTRING. Our agency worked closely with the decision makers — and most importantly the survivors this organization serves — to  →

SMART (State of Massachusetts Animal Response Team)

SMART (State of Massachusetts Animal Response Team) SMART (State of Massachusetts Animal Response Team) selected SHOESTRING as its agency for its rebranding project. The project included the development of a new logo and website. To represent the wide array of animals the organization serves, a “customizable” logo  →

New York Council of Nonprofits (Albany, NY)

The New York Council on Nonprofits (NYCON) is a statewide membership association that represents more than 3,000 of New York’s nonprofits. NYCON builds the capacity of New York’s nonprofits through mission-driven services and capacity building projects. NYCON further serves as  →

Client Featured on National CBS Evening News

Client Featured on National CBS Evening News The United Warrior Survivor Foundation was the subject of a special segment aired on CBS News to honor Memorial Day, with help from the nonprofit PR experts at Shoestring. >Watch the segment on the CBS News site< (CBS News) Since  →

Salesian Missions (New Rochelle, NY)

Salesian Missions (New Rochelle, NY) Shoestring was selected as the PR and advertising agency of record for Salesian Missions in 2008. The initial work included a complete rebranding of the international humanitarian organization as well as a television and internet campaign called “What’s your mission?”  →

Frances Perkins Center

Frances Perkins Center SHOESTRING worked with the Frances Perkins Center to create an identity and PR campaign for the “Social Security Stories Project” – leading up to the 75th anniversary of the creation of social security. Shoestring created custom media lists and worked  →

Canandaigua Emergency Squad (Canandaigua, NY)

Canandaigua Emergency Squad is a volunteer ambulance and rescue service serving the Finger Lakes region of New York State. SHOESTRING was selected to provide marketing consultation to Canandaigua Emergency Squad to develop a comprehensive marketing plan and donor brochure. Through  →